Aprilia and Moto Guzzi are coming back to South Africa


Aprilia 45-rsv4-1100-factory

After a gap of more than a year, Aprilia and Moto Guzzi motorcycles are set to re-enter the Southern African market in the next couple of months. With an exclusive agreement between Piaggio representative in the region, Vespa South Africa, and Italian Motorcycle Importers (IMI), the famous pair of Aprilia and Moto Guzzi are set to be seen across the country again.

Aprilia and Moto Guzzi are both owned by Italian motorcycling giant, Piaggio, the same company that also owns Vespa. Aprilia is famous for their range of sports motorcycles, most notably the RSV4 range of superbikes that are universally praised for V4 motors, easy handling and advanced electronics. Moto Guzzi is an iconic name in motorcycling, and are famous for their range of stylish, characterful machines sporting their signature lateral V-twin motors with the two cylinders protruding from underneath the tank.


Says Andy Reid of Vespa South Africa, “We are very pleased to have reached an agreement with Italian Motorcycle Importers to represent these famous brands from our stable across SADC.  After a long search to find the right partner that shares our values and that balances enthusiasm and business acumen, we are confident that the team at IMI will give our customers a great experience and lasting value. 

Aprilia’s famous sporting bikes and Moto Guzzi’s unique hand made quality are scheduled to be in the new prestige showroom in Bryanston from September, in time for the summer riding season. Aprilia and Moto Guzzi will complement our very successful Vespa operations in giving South Africans top Italian styling, performance and practicality for today’s market.”

The men behind IMI are Jon Isherwood and Ian Huntley who are both long-time fans of Italian motorcycles, as collectors, riders and have both had an active role in the likes of the Ducati Owners Club of South Africa and other Italian-based doings.

Announcements about their new showroom in Bryanston and the arrivals of new models to follow. 

For further information and to book your bike, contact;
Jon Isherwood – jon@italianmi.co.za on +27 83 289 9187
Ian Huntly – ian@italianmi.co.za on +27 82 650 0618

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